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9 Nov

top five tips for new bloggers.

today’s blog post topic is one i get asked about the most frequently in messages. {the other most popular question robbie and i receive is how to make money through blogging/social media so be sure to read our How We Made Over Six Figures Our First Year Blogging Full-Time.} so i thought i’d share a whole post containing the info i pass onto others about starting a blog! i hope this helps those of you who are just starting out as any type of social media influencer, as it truly applies to more than just fashion bloggers. if you find this kind of blog post interesting or helpful, i’d love to know! i’d also love to expound on certain topics that interest you as well, so feedback is welcome!

without further ado, below are my top five tips for new bloggers!

1. be true to yourself
there are a million types of blogs out there. so ask yourself: how do you stand out? you must be true to who you are! now, there’s definitely so much to this topic, but start out by not posting anything you wouldn’t actually wear/use/decorate with/consume/etc. don’t give into trends if you wouldn’t really wear/use them and especially if they aren’t really flattering. {example: my thick thighs cannot do culottes so i don’t wear them just because they’re trendy.} stick to your standards. it’s so important that you figure out what your niche is! for me, it wasn’t until two years into blogging that i decided to center my platform around body positivity & honoring my curves. it took me two years to figure out i really wanted to incorporate that into my brand, and that was two years i spent not gaining traction because i was basically just looking like every other fashion blogger. helping curvy women be fashionable and love themselves is an aspect that is so important to me, so i took the leap of faith, and it resonated with my audience. it was at that time that i set myself apart from other bloggers that i started seeing success. even if it wouldn’t have seen my numbers grow, it was important to me to make my blog something more inspiring than just the latest trends. be authentic and find something you’re passionate about!

2. post consistently
it’s important to keep to a schedule. i’m sure many of you know i post three-four times a week here on my blog {monday, wednesday, sometimes thursday, and friday} and 2-3 times a day on instagram. my followers know when to look for content and visit my site accordingly. when you’re just starting out, figure out when works best for you, even if it’s only creating enough content to post once or twice a week on your blog! i promise your audience will start figuring out when you post and they’ll look for new content at those times! if you’re wanting to work with brands, showing them you post consistently is important. that way a brand sees you’re serious about blogging. sporadic posts every couple of weeks doesn’t look very professional. now, that’s not to say that life doesn’t happen and things come up where you can’t get a post up, but consistency is key to growing your blog and social platforms. 

3. post quality photos
this is SO IMPORTANT. not only does it look more professional, but brands want to work with bloggers who have quality photos. if you can’t afford to hire a photographer just yet, save up for {or even borrow} a nice camera and have your significant other, roommate, friend, or sibling shoot you! i can’t tell you how many bloggers start out {and still to this day} have their husband/boyfriend shoot them. in this high-tech generation, you don’t have to spend thousands of dollars to buy a great camera that takes beautiful photos. as for lens, the 50mm lens is such a good one to buy for those crisp shots with blurry backgrounds all bloggers have. and it’s fairly inexpensive! not to mention you can watch hundreds of YouTube videos about how to actually use a nicer camera. there’s a reason that the top bloggers have pretty, creative photos! aesthetics are so important when it’s the biggest way your audience connects to you.

4. stay passionate
blogging is hard work. sadly, most people don’t realize that. it costs lots of money, time, and effort to get just one blog post up! not to mention continuing to do it for years and years. at one point or another, you’re going to want to give up. i can’t even tell you how many girls i know or who have contacted me with excitement for starting a blog, only to see it completely abandoned and inactive within 6 months. it’s exhausting to come up with new content, grow your social media, and continually network. if you’re starting a blog, just remember that like anything else, it’s going to be hard and you’ll get burnt out at one point or another! but passion will pull you through lulls. if you love what you’re doing, keep going! don’t give up!

5. be patient
success doesn’t happen overnight. i get so many emails asking how to grow an audience on a blog or social media. i think a lot of people forget that the biggest bloggers in the world have been doing this for 6-7 years. i once heard one mega-popular blogger estimate that it takes six years for a blog to become successful. it’s easy to say that these women have large followings because they started when the fashion blog market was new, but guess what? they aren’t successful just because they slap photos up on their blog. they are successful because they have worked tirelessly to create a brand with engaging content. they built their numbers by being genuine and attracting people who are genuinely interested in what they post. buying likes or followers is obviously the opposite of this and will catch up with you eventually. any successful business takes time and there’s no real shortcut, remember that! i started blogging in September of 2013 and only after three long years of constant work did i actually start to see the success i’d been working toward. it takes time, but if you love it, it’s worth it!

i hope this was helpful! i’d love to dive deeper into certain topics of interest, just let me know! you can leave a comment below or email me. as always, thanks for reading! xx
tfox2581tfox2597 tfox2562 tfox2578 tfox2574 tfox2558 tfox2568 tfox2583 tfox2569 tfox2537 tfox2563hunter green sweater
leopard blanket scarf {similar here}
Strom dark wash denim
Valentino Rockstud kitten heels c|o LuisaViaRoma
Tory Burch hunter green handbag
Le Spec sunglasses
Caramello liquid lipstick

photos by Torrey Fox

  • Ashley Zeal

    THESE ARE SO GOOD! Especially loving 1 & 4! Such a good post!

    November 9, 2016 at 10:51 am Reply
  • Polly

    These are wonderful tips! I think blogging is a lot of work and some people that aren’t familiar with what goes on behind the scenes think it’s all a piece of cake!


    November 9, 2016 at 11:11 am Reply
  • Brittany

    LOVE this post, girl! Thank you!

    November 9, 2016 at 11:22 am Reply
  • Jen Nordine

    So appreciative for the advice Sarah! I can’t tell you how much this hits home for me but also inspires me! I couldn’t agree with you more the amount of work that goes into the process. I’m a newbie in the community and it can feel like a full-time job on top of my day job. The amount of resources, time and energy you need to put in is a lot but it’s gratifying and fun! Glad I have ladies like you that we have to look up to! Thanks for sharing!


    November 9, 2016 at 4:10 pm Reply
  • Kristen

    awesome post! You are so willing and transparent to share your experiences with blogging, you’re the best! So helpful to read through. Love following you and what you represent.

    November 9, 2016 at 5:25 pm Reply
  • Grace

    Hello!! Long time reader, first time commenter. Love your blog and your style! I wanted to tell you that the second picture on your 3-picture-loop up at the top of your blog (where you are wearing the gorgeous velvet skirt) is a different size than the other two, so when it rotates to that one, your whole page shifts! Making it difficult to read your post because the words are constantly shifting up or down every 5-10 seconds! I am only telling you because it’s not a huge deal but just a tiny bit annoying. Great post!

    November 9, 2016 at 10:14 pm Reply
  • Kathryn

    Great tips!!! Thank you for sharing Sarah!!!

    November 9, 2016 at 10:52 pm Reply
  • Amber

    I love these tips as a new blogger! I have been blogging for about 6 months, and this week I felt so burnt out and was thinking why don’t I just give up, I would have so much more free time. But it is so true, if you are truly passionate and work hard, you will see results in time. So the passion is what keeps me going! Thanks for sharing love.

    Xoxo Amber

    November 10, 2016 at 6:33 am Reply
  • Margie

    Hi Sarah,

    Thanks for the tips, im just starting out with my blogging and still figuring out how to get things started. I found wordpress a lil confusing and I am trying to figure out weebly now. We will see. But do know that it is indeed hard work! Margie (Dayana Education)

    November 11, 2016 at 12:19 am Reply
  • Becca Hawk

    These tips are so great! I’m just starting out, and I’ve come back to this post SO many times while trying to get the blog off the ground. Being from SF, too, you’re such a great example for me! You’re inspiring! Thanks girl :)

    February 12, 2017 at 6:39 pm Reply
  • Lindsay Ainsworth

    This was a great post and just what I needed to see! My biggest goal this year is to be more consistent with my blog and your tips on that are giving me the kick in the pants I need. I just started following you and reading your blog and you are great!

    April 14, 2017 at 5:51 pm Reply
  • Kari-Mari

    Love this ! Thank you !

    August 24, 2017 at 3:01 am Reply
  • Christiane

    I have been blogging for a year as a creative outlet while I was on maternity leave. Here in Canada we get 1 year off!! I studied in fashion and absolutely love giving tips on how to incorporate color in your everyday outfits. I am now pregnant with my 2 baby so needless to say, it is getting more challenging to blog every week. I still need to figure out my exact niche so your tips are encouraging. I think consistency has been my most difficult because I have ideas but am often exhausted at the end of the day. Also, there is an overwhelming amount of « skinny model type » bloggers out there that it is motivating for me to see that curvy gals can also be in the spotlight and succeed just as much. Xxx Thank you for all your hard work, I truly understand how blogging is really a full time job as starting out there are so many things to learn.
    I would love your feedback if you want to check my blog…

    January 14, 2018 at 7:16 am Reply
  • Angelina Mercedes

    You are truly an inspiration, I will be starting mine soon and I can’t wait. I truly love your aesthetics, would love to someday cross paths. Thank you for inspiring!

    January 31, 2018 at 7:44 am Reply

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